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Understanding Experimental Design in Psychology

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Luna

05/12/2025

Psychology

experimental design

272

5 Dec 2025

2 pages

Understanding Experimental Design in Psychology

When psychologists design experiments, they need to decide how to... Show more

19

Experimental design

INDEPENDENT GROUPS

for this research design, a different (independent)
set of participants is used for each condit

Independent Groups Design

Ever wondered why some experiments use completely different people for each test condition? That's independent groups design in action, and it's actually quite clever for avoiding certain problems.

The biggest win here is dodging order effects entirely. Since participants only experience one condition, you don't have to worry about them getting better through practice or becoming fed up and performing worse. It's also brilliant for keeping demand characteristics low - participants can't guess what you're testing if they only see half the experiment.

However, you'll need twice as many participants compared to other designs, which gets expensive fast. Plus, you've got minimal control over participant variables - those individual differences between people that might skew your results.

Quick tip: Independent groups work best when you've got plenty of participants and want to avoid practice effects!

19

Experimental design

INDEPENDENT GROUPS

for this research design, a different (independent)
set of participants is used for each condit

Repeated Measures & Matched Pairs

Repeated measures design flips the script by using the same participants in all conditions. It's economical (fewer people needed) and gives you excellent control over participant variables since you're comparing people against themselves.

The downside? Order effects become a real headache, and participants are more likely to figure out your hypothesis, leading to problematic demand characteristics.

Matched pairs design tries to get the best of both worlds. You use different participants like independent groups, but carefully match them on key characteristics that might influence results (like age or ability level). This avoids order effects whilst maintaining some control over participant variables, though it's still expensive and time-consuming to set up properly.

Remember: Each design suits different research questions - there's no universally "best" option!



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The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

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This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

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Anna

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Best app on earth! no words because it’s too good

Thomas R

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This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

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The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

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In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

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very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

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I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

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This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user

 

Psychology

272

5 Dec 2025

2 pages

Understanding Experimental Design in Psychology

When psychologists design experiments, they need to decide how to organise their participants across different conditions. There are three main approaches, each with distinct advantages and drawbacks that can seriously impact your results.

19

Experimental design

INDEPENDENT GROUPS

for this research design, a different (independent)
set of participants is used for each condit

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Independent Groups Design

Ever wondered why some experiments use completely different people for each test condition? That's independent groups design in action, and it's actually quite clever for avoiding certain problems.

The biggest win here is dodging order effects entirely. Since participants only experience one condition, you don't have to worry about them getting better through practice or becoming fed up and performing worse. It's also brilliant for keeping demand characteristics low - participants can't guess what you're testing if they only see half the experiment.

However, you'll need twice as many participants compared to other designs, which gets expensive fast. Plus, you've got minimal control over participant variables - those individual differences between people that might skew your results.

Quick tip: Independent groups work best when you've got plenty of participants and want to avoid practice effects!

19

Experimental design

INDEPENDENT GROUPS

for this research design, a different (independent)
set of participants is used for each condit

Sign up to see the contentIt's free!

Access to all documents

Improve your grades

Join milions of students

By signing up you accept Terms of Service and Privacy Policy

Repeated Measures & Matched Pairs

Repeated measures design flips the script by using the same participants in all conditions. It's economical (fewer people needed) and gives you excellent control over participant variables since you're comparing people against themselves.

The downside? Order effects become a real headache, and participants are more likely to figure out your hypothesis, leading to problematic demand characteristics.

Matched pairs design tries to get the best of both worlds. You use different participants like independent groups, but carefully match them on key characteristics that might influence results (like age or ability level). This avoids order effects whilst maintaining some control over participant variables, though it's still expensive and time-consuming to set up properly.

Remember: Each design suits different research questions - there's no universally "best" option!

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Where can I download the Knowunity app?

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Is Knowunity really free of charge?

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Most popular content in Psychology

Most popular content

English - inspector calls quotes and analysis

Quotes from every main character

English LiteratureEnglish Literature
10

Can't find what you're looking for? Explore other subjects.

Students love us — and so will you.

4.9/5

App Store

4.8/5

Google Play

The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

Android user

Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user

The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

Android user

Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user