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Jiya
20/12/2022
Media Studies
black widow knowledge organizer
The Marvel Cinematic Universe's Black Widow film showcases Disney's media conglomerate power and marketing strategies. This action-packed spy thriller explores Natasha Romanoff's past while highlighting industry trends in production, marketing, and distribution.
20/12/2022
320
Disney stands as one of the "Big Five" media conglomerates, showcasing its vast influence across various entertainment sectors. The company's structure demonstrates both horizontal and vertical integration strategies.
Vocabulary: A media conglomerate refers to companies that own a large number of entities across various mass media sectors, including TV, radio, publishing, movies, and the internet.
Disney's media empire includes:
This diverse portfolio allows Disney to create synergies across its brands and platforms, maximizing the potential of properties like Black Widow.
Example: Marvel, as a Disney subsidiary, can leverage characters and storylines across multiple media formats, from films to TV shows, comics, and merchandise.
Definition: Synergy in media refers to when a company creates a brand that can be used across different media products and platforms, amplifying its impact and profitability.
Black Widow represents a significant entry in the Marvel Cinematic Universe, marking several milestones:
Highlight: The production of Black Widow demonstrates Marvel's commitment to increasing diversity both in front of and behind the camera.
Key production details:
The film's plot confronts the darker aspects of Natasha's past, exploring her history as a spy and the relationships she left behind before becoming an Avenger.
Marvel employed a comprehensive 360° marketing approach to promote Black Widow, especially crucial given the challenges posed by the COVID-19 pandemic.
Marketing elements included:
Vocabulary: 360° marketing refers to a holistic approach that aims to engage consumers through multiple touchpoints and channels.
The extended marketing period was necessary to maintain audience interest during pandemic-related delays and to ensure maximum profitability upon release.
The COVID-19 pandemic significantly impacted Black Widow's distribution strategy:
Highlight: The simultaneous release strategy led to legal complications, with star Scarlett Johansson suing Disney over potential lost earnings from traditional box office performance bonuses.
This distribution model reflects the rapidly changing landscape of film releases in response to global events and evolving consumer preferences.
20
406
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883
12
Crim - Unit 1 - AC 1.4 - How the media represents crime
newspaper, TV, social media, gaming and music
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Criminology Unit 1
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The Marvel Cinematic Universe's Black Widow film showcases Disney's media conglomerate power and marketing strategies. This action-packed spy thriller explores Natasha Romanoff's past while highlighting industry trends in production, marketing, and distribution.
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Disney stands as one of the "Big Five" media conglomerates, showcasing its vast influence across various entertainment sectors. The company's structure demonstrates both horizontal and vertical integration strategies.
Vocabulary: A media conglomerate refers to companies that own a large number of entities across various mass media sectors, including TV, radio, publishing, movies, and the internet.
Disney's media empire includes:
This diverse portfolio allows Disney to create synergies across its brands and platforms, maximizing the potential of properties like Black Widow.
Example: Marvel, as a Disney subsidiary, can leverage characters and storylines across multiple media formats, from films to TV shows, comics, and merchandise.
Definition: Synergy in media refers to when a company creates a brand that can be used across different media products and platforms, amplifying its impact and profitability.
Black Widow represents a significant entry in the Marvel Cinematic Universe, marking several milestones:
Highlight: The production of Black Widow demonstrates Marvel's commitment to increasing diversity both in front of and behind the camera.
Key production details:
The film's plot confronts the darker aspects of Natasha's past, exploring her history as a spy and the relationships she left behind before becoming an Avenger.
Marvel employed a comprehensive 360° marketing approach to promote Black Widow, especially crucial given the challenges posed by the COVID-19 pandemic.
Marketing elements included:
Vocabulary: 360° marketing refers to a holistic approach that aims to engage consumers through multiple touchpoints and channels.
The extended marketing period was necessary to maintain audience interest during pandemic-related delays and to ensure maximum profitability upon release.
The COVID-19 pandemic significantly impacted Black Widow's distribution strategy:
Highlight: The simultaneous release strategy led to legal complications, with star Scarlett Johansson suing Disney over potential lost earnings from traditional box office performance bonuses.
This distribution model reflects the rapidly changing landscape of film releases in response to global events and evolving consumer preferences.
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Improve your grades
Join milions of students
By signing up you accept Terms of Service and Privacy Policy
Black Widow, the 24th entry in the Marvel Cinematic Universe , exemplifies the power of media conglomerates and modern film production strategies. This summary explores the film's development, marketing, and distribution within the context of Disney's vast media empire.
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Paul T
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The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.
Stefan S
iOS user
This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.
Samantha Klich
Android user
Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.
Anna
iOS user
Best app on earth! no words because it’s too good
Thomas R
iOS user
Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.
Basil
Android user
This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.
David K
iOS user
The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!
Sudenaz Ocak
Android user
In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.
Greenlight Bonnie
Android user
very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.
Rohan U
Android user
I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.
Xander S
iOS user
THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮
Elisha
iOS user
This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now
Paul T
iOS user
