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Understanding Function: Purpose and Audience in English Language

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Cassie

13/12/2025

English Language

Function (purpose/audience)

69

13 Dec 2025

2 pages

Understanding Function: Purpose and Audience in English Language

user profile picture

Cassie

@cassie123

Understanding how texts work means getting your head around purpose... Show more

Monday, 11 September 2023
Function (purpose/audience)
Key terms
Purpose - what is the text for? Is it to analyse/review/comment/inform?
Audi

Understanding Purpose and Audience

Think of every text as having a job to do. The primary purpose is the obvious one - is it trying to inform you about climate change, persuade you to buy trainers, or review the latest Marvel film? But here's where it gets interesting: most texts are multi-purpose, meaning they're doing several things at once.

The secondary purpose is the sneaky bit that's harder to spot. A news article might seem like it's just informing you, but it could also be subtly persuading you to think a certain way. Getting good at spotting these hidden purposes will seriously boost your analysis skills.

When we talk about audience, we're looking at who the writer had in mind when they were typing away. The implied reader is basically the writer's ideal audience - the perfect person who'll 'get' everything they're trying to say.

Quick Tip: Always ask yourself "Who would love reading this?" and "What would put someone off?" - this helps you identify the implied reader.

But here's the thing - the actual readers (real people like you) might be completely different from what the writer expected. You might read a text aimed at adults, or resist the ideas it's trying to sell you. That's totally normal and actually makes for brilliant analysis points.

Monday, 11 September 2023
Function (purpose/audience)
Key terms
Purpose - what is the text for? Is it to analyse/review/comment/inform?
Audi

Writers and Their Functions

Just like readers, writers come in two flavours: implied and actual. The implied writer is the version of themselves they present in the text - think of it as their 'writing persona'. The actual writer is the real person behind the keyboard, who might be completely different from how they come across.

Discourse communities are basically groups of people who read and respond to texts in similar ways. Taylor Swift fans form a massive discourse community, while your local book club is a tiny one. Understanding these communities helps you predict how different groups will react to texts.

Writers don't just randomly put words together - they've got specific functions in mind. These range from simple referential functions (like train announcements giving you information) to complex persuasive pieces trying to change your mind about something important.

Remember: Most texts blend multiple functions, so don't panic if you spot several purposes working together.

The functional approach splits communication into transactional (getting stuff done, like asking for directions) and interactional (building relationships, like chatting about the weather). Recognising these patterns makes analysing any text much easier - you'll start seeing the hidden machinery behind the words.



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Where can I download the Knowunity app?

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Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

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Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user

The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

Android user

Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user

 

English Language

69

13 Dec 2025

2 pages

Understanding Function: Purpose and Audience in English Language

user profile picture

Cassie

@cassie123

Understanding how texts work means getting your head around purpose and audience- basically, why something was written and who it's meant for. Every text you'll analyse has layers of meaning, from the obvious surface purpose to sneaky secondary goals... Show more

Monday, 11 September 2023
Function (purpose/audience)
Key terms
Purpose - what is the text for? Is it to analyse/review/comment/inform?
Audi

Sign up to see the contentIt's free!

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Understanding Purpose and Audience

Think of every text as having a job to do. The primary purpose is the obvious one - is it trying to inform you about climate change, persuade you to buy trainers, or review the latest Marvel film? But here's where it gets interesting: most texts are multi-purpose, meaning they're doing several things at once.

The secondary purpose is the sneaky bit that's harder to spot. A news article might seem like it's just informing you, but it could also be subtly persuading you to think a certain way. Getting good at spotting these hidden purposes will seriously boost your analysis skills.

When we talk about audience, we're looking at who the writer had in mind when they were typing away. The implied reader is basically the writer's ideal audience - the perfect person who'll 'get' everything they're trying to say.

Quick Tip: Always ask yourself "Who would love reading this?" and "What would put someone off?" - this helps you identify the implied reader.

But here's the thing - the actual readers (real people like you) might be completely different from what the writer expected. You might read a text aimed at adults, or resist the ideas it's trying to sell you. That's totally normal and actually makes for brilliant analysis points.

Monday, 11 September 2023
Function (purpose/audience)
Key terms
Purpose - what is the text for? Is it to analyse/review/comment/inform?
Audi

Sign up to see the contentIt's free!

Access to all documents

Improve your grades

Join milions of students

By signing up you accept Terms of Service and Privacy Policy

Writers and Their Functions

Just like readers, writers come in two flavours: implied and actual. The implied writer is the version of themselves they present in the text - think of it as their 'writing persona'. The actual writer is the real person behind the keyboard, who might be completely different from how they come across.

Discourse communities are basically groups of people who read and respond to texts in similar ways. Taylor Swift fans form a massive discourse community, while your local book club is a tiny one. Understanding these communities helps you predict how different groups will react to texts.

Writers don't just randomly put words together - they've got specific functions in mind. These range from simple referential functions (like train announcements giving you information) to complex persuasive pieces trying to change your mind about something important.

Remember: Most texts blend multiple functions, so don't panic if you spot several purposes working together.

The functional approach splits communication into transactional (getting stuff done, like asking for directions) and interactional (building relationships, like chatting about the weather). Recognising these patterns makes analysing any text much easier - you'll start seeing the hidden machinery behind the words.

We thought you’d never ask...

What is the Knowunity AI companion?

Our AI Companion is a student-focused AI tool that offers more than just answers. Built on millions of Knowunity resources, it provides relevant information, personalised study plans, quizzes, and content directly in the chat, adapting to your individual learning journey.

Where can I download the Knowunity app?

You can download the app from Google Play Store and Apple App Store.

Is Knowunity really free of charge?

That's right! Enjoy free access to study content, connect with fellow students, and get instant help – all at your fingertips.

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Most popular content in English Language

Most popular content

English - inspector calls quotes and analysis

Quotes from every main character

English LiteratureEnglish Literature
10

Can't find what you're looking for? Explore other subjects.

Students love us — and so will you.

4.9/5

App Store

4.8/5

Google Play

The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

Android user

Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user

The app is very easy to use and well designed. I have found everything I was looking for so far and have been able to learn a lot from the presentations! I will definitely use the app for a class assignment! And of course it also helps a lot as an inspiration.

Stefan S

iOS user

This app is really great. There are so many study notes and help [...]. My problem subject is French, for example, and the app has so many options for help. Thanks to this app, I have improved my French. I would recommend it to anyone.

Samantha Klich

Android user

Wow, I am really amazed. I just tried the app because I've seen it advertised many times and was absolutely stunned. This app is THE HELP you want for school and above all, it offers so many things, such as workouts and fact sheets, which have been VERY helpful to me personally.

Anna

iOS user

Best app on earth! no words because it’s too good

Thomas R

iOS user

Just amazing. Let's me revise 10x better, this app is a quick 10/10. I highly recommend it to anyone. I can watch and search for notes. I can save them in the subject folder. I can revise it any time when I come back. If you haven't tried this app, you're really missing out.

Basil

Android user

This app has made me feel so much more confident in my exam prep, not only through boosting my own self confidence through the features that allow you to connect with others and feel less alone, but also through the way the app itself is centred around making you feel better. It is easy to navigate, fun to use, and helpful to anyone struggling in absolutely any way.

David K

iOS user

The app's just great! All I have to do is enter the topic in the search bar and I get the response real fast. I don't have to watch 10 YouTube videos to understand something, so I'm saving my time. Highly recommended!

Sudenaz Ocak

Android user

In school I was really bad at maths but thanks to the app, I am doing better now. I am so grateful that you made the app.

Greenlight Bonnie

Android user

very reliable app to help and grow your ideas of Maths, English and other related topics in your works. please use this app if your struggling in areas, this app is key for that. wish I'd of done a review before. and it's also free so don't worry about that.

Rohan U

Android user

I know a lot of apps use fake accounts to boost their reviews but this app deserves it all. Originally I was getting 4 in my English exams and this time I got a grade 7. I didn’t even know about this app three days until the exam and it has helped A LOT. Please actually trust me and use it as I’m sure you too will see developments.

Xander S

iOS user

THE QUIZES AND FLASHCARDS ARE SO USEFUL AND I LOVE THE SCHOOLGPT. IT ALSO IS LITREALLY LIKE CHATGPT BUT SMARTER!! HELPED ME WITH MY MASCARA PROBLEMS TOO!! AS WELL AS MY REAL SUBJECTS ! DUHHH 😍😁😲🤑💗✨🎀😮

Elisha

iOS user

This apps acc the goat. I find revision so boring but this app makes it so easy to organize it all and then you can ask the freeeee ai to test yourself so good and you can easily upload your own stuff. highly recommend as someone taking mocks now

Paul T

iOS user