Understanding key psychological concepts and studies is essential for success in AQA Psychology A Level Paper 1.
The field of social influence encompasses several critical areas, including conformity and obedience. Conformity refers to changing one's behavior to match that of others, which can occur through informational social influence (accepting others' views as evidence of reality) or normative social influence (conforming to be accepted by the group). Key studies like Asch's line experiment demonstrate how social pressure can lead people to conform even when they know the group is wrong. The three main types of conformity - compliance, identification, and internalization - show how deeply social influence can affect behavior.
Obedience represents another crucial aspect of social influence, best illustrated through Milgram's famous experiments. These studies revealed how situational variables like proximity to authority, location, and uniform can significantly impact obedience levels. The concept of legitimacy of authority plays a vital role in explaining why people obey - when authority figures are perceived as legitimate, people are more likely to follow their commands without question. Binding factors such as gradual commitment, anxiety about withdrawal, and the agentic state further explain why individuals continue to obey even in morally questionable situations. Understanding these concepts is crucial for analyzing real-world scenarios and answering exam questions effectively. The relationship between memory and obedience is also significant, as demonstrated through various memory and obedience experiments that show how people process and retain information under authority pressure. These studies have profound implications for understanding human behavior in various social contexts, from workplace dynamics to societal compliance with rules and regulations.