information being changed from to another so that it can be stored for later. information is transferred into a new code e.g acoustic code.

 process of accessing information that has been stored in your brain and being able to use it e.g, being able to remember the capital of France or remembering how to cook a boiled egg.

 Semantic encoding as using words to store information.

 information on the “tip of your tongue”, when somebody gives you a cue you can remember it.

baddelys aim was to see if there was a difference in the type of coding used in short and long-term memory.

 One strength is that this is a well controlled experiment. Which enhances  the validity of the results. One weakness is that he overlooked cases where encoding in short-term memory is visual rather than acoustic.

what does encoding code and put into memory?

 Types of long-term memory: episodic, procedural, semantic

 What does storage maintain in the memory?

 types of retrieval: cued recall, free recall, recognition

 What does retrieval recover from a memory?

 A measure of how much the amount of information can be held in a memory store.

 This refers to the format in which information is stored in the various memory stores 

 how long something lasts / the length of time information can be held in a memory.

 One strength is that there is evidence for different memory stores. One weakness is that the model is too simple.

 He found that the participants made it easier, so they could remember the first words and the last words, but not the middle words. (primacy + recency effect)

 what is Murdocks serial position curve Study?

 One strength is that this study was conducted in a very controlled condition which means we can trust the results. One weakness is that in the study memory was investigated by using lists of words that only represent a small part of what we do with our memories. 

 what’s the evaluation for murdocks serial position curve study. 

 He aimed to investigate how memory is reconstructed when people are asked to record something repeatedly over a period of weeks and months, Bartlett found that participants remember different parts of the story, but interpreted it with their own reference

 what is Bartlett war of the ghosts study? 

 One weakness of the study is that it lacks control, because it’s certainly standards about where and how people recalled the information. another weakness is that Bartletts own beliefs are likely to affect the way he interpreted the data.

 Social/cultural expectations may influence storage and or retrieval. because they adapt based on environment.

 How does culture affect reconstruction of memories?

 The hypothesis, if you learn a list of words, and then do a second activity and then try to record the original words does the second activity interfere with a recall in accuracy of memory.

 One strength is that research is in the study, used a number of techniques to ensure that their test of memory was unbiased. One weakness is that in the study interference was tested using word lists which does not reflect real life memory activity. 

 They aimed to see if context affected a Recall.

 One weakness is that word lists were used to test memory which is not a natural way to investigate recall. Another weakness is that participants had to recall the words list immediately which has a very specific effect. 

 to see a force memories could be created in participants through suggestion in order to test existance of represed and false memories.

what’s loftus and pickrells study? - f____ m_______

 One weakness of the study is that the force of marie event ( lost in a mall ) is not the same traumatic kind that might be recovered by a therapist . One strength of this research is that it has important implications for eyewitness testimony (RWA.)

English (UK)

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lucy

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Psychology

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