Page 2: Perception and Cognitive Development Studies
Bruner & Minturn "Perceptual Set Study" (1955)
This study investigated how expectations can affect direct perception. It involved 24 students shown a series of letters, numbers, or mixed characters, followed by a test image.
Results showed that participants interpreted the ambiguous test image as "13" when primed with numbers and "B" when primed with letters.
Highlight: This study challenges Gibson's theory of direct perception and supports Gregory's theory of constructivist perception.
The study concluded that expectations directly affect how stimuli are interpreted. It was well-controlled and counterbalanced, enhancing its reliability.
Hughes "Policeman Doll Study" (1978)
This study aimed to see if children can take another person's perspective earlier than Piaget suggested. It involved 30 children aged 3.5-5 years old who were asked to hide a doll from a model policeman.
Results showed that 90% of children could successfully hide the doll, indicating they were not egocentric.
Definition: Egocentrism in psychology refers to the inability to differentiate between self and other, or to see things from another's point of view.
The study concluded that children as young as 3.5-5 years can see things from another's perspective if the task makes sense to them. This challenges Piaget's findings that children were egocentric until age 7.
McGarrigle & Donaldson "Naughty Teddy" (1974)
This study investigated whether children can conserve at an earlier age than Piaget found if the change to the material appears accidental. It involved 80 children aged 4-6 years old who were shown two rows of counters, with one row accidentally spread out by a puppet.
Results showed that 62% of 4-6 year olds could conserve, compared to 16% in Piaget's study.
Vocabulary: Conservation in cognitive development refers to the ability to understand that certain properties of an object remain the same despite changes in its appearance.
The study concluded that children under 7 can conserve if the change appears accidental. This challenges Piaget's conclusions, although over 30% of children still failed to conserve.
Highlight: These studies on cognitive development provide important insights for the AQA GCSE Psychology key studies and are crucial for GCSE Psychology revision.



