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PsychologyPsychology357 views·Updated Jun 3, 2026·5 pages

Baddeley's 1966 Study: STM Encoding and Memory Fun!

user profile picture
neena@neena_pzfp

The Working memory modeland memory processes are explored through...

1
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Memory Capacity and Duration Research

Evaluation of Capacity Studies

The digit span studies have limitations:

  1. Use of artificial stimuli (meaningless digits and letters)
  2. Lack of validity in early research due to inadequate controls

However, consistent findings across multiple studies support the validity of the 7±2 capacity concept.

Research on Memory Duration

Memory duration refers to how long information is stored. STM typically holds information for 18-30 seconds, while LTM can store information indefinitely.

Peterson & Peterson Study (1959)

The Peterson and Peterson duration of STM experiment involved:

  • 24 undergraduate students
  • 8 tasks with consonant syllables and 3-digit numbers
  • Backward counting to prevent rehearsal
  • Recall attempts after 3, 6, 9, 12, 15, and 18 seconds

Findings suggested that STM has a short duration unless information is actively rehearsed.

Highlight: The Peterson & Peterson study demonstrated that without rehearsal, information in short-term memory decays rapidly, typically within 18-30 seconds.

Bahrick's Study on Long-Term Memory Duration (1975)

Bahrick's procedure:

  • 392 American participants aged 17-74
  • High school yearbook tests:
    1. Photo recognition test
    2. Free recall of classmates' names

Findings:

  • 15 years post-graduation: 90% accurate in photo recall, 60% in free recall
  • 48 years post-graduation: 70% accurate in photo recognition, 30% in free recall

Highlight: Bahrick's study suggests that the capacity of long-term memory is potentially unlimited, with some information persisting for decades.

Evaluation of Duration Studies

Limitations include:

  1. Use of artificial stimuli in Peterson & Peterson's study
  2. Potential lack of validity in early research due to inadequate controls

Example: The use of meaningless consonant syllables in Peterson & Peterson's study may not accurately reflect how people remember meaningful information in real-life situations.

These studies on coding, capacity, and duration provide valuable insights into human memory processes, despite their limitations. They form the foundation for our understanding of working memory models, semantic memory, and the distinctions between episodic and semantic memory.

2
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Page 3: Memory Capacity Studies

The page details George Miller Psychology magic number 7 theory and related research on memory capacity.

Quote: "Miller observed everyday or significant practices and usually came in sets of 7"

Example: Seven days in a week and seven deadly sins demonstrate natural chunking of information

Highlight: The capacity of long-term memory appears unlimited, while STM capacity is more restricted

3
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Page 4: Memory Duration Research

This section explores Peterson and Peterson duration of STM through detailed experimental procedures.

Definition: Duration refers to how long information remains stored in memory

Example: Participants had to remember consonant syllables while counting backward from three-digit numbers

The page also introduces Bahrick's study on long-term memory duration.

4
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Page 5: Evaluation of Memory Research

The final page critically evaluates the methodology of memory studies, particularly focusing on their ecological validity.

Highlight: The use of artificial stimuli in both Peterson and Peterson studies limits their real-world application

Vocabulary: Ecological validity refers to how well research findings can be applied to real-life situations

5
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Coding, Capacity and Duration in Memory

The Baddeley (1966 study) investigated how information is encoded in short-term memory (STM) and long-term memory (LTM). This research, along with studies on memory capacity and duration, provides crucial insights into human memory processes.

Baddeley's Experiment on Memory Coding

The Baddeley (1966 procedure) involved giving different word lists to four groups:

  1. Acoustically similar words (e.g. cat, can, cab)
  2. Acoustically dissimilar words (e.g. cat, few, pit)
  3. Semantically similar words (e.g. great, large, big)
  4. Semantically dissimilar words (e.g. small, big, medium)

Participants were asked to recall words immediately and after 20 minutes.

Baddeley (1966 findings) showed:

  • Immediate recall was worse for acoustically similar words, suggesting STM uses acoustic encoding
  • Delayed recall was worse for semantically similar words, indicating LTM uses semantic encoding

Highlight: The Baddeley experiment revealed that short-term memory relies on acoustic coding, while long-term memory utilizes semantic coding.

Vocabulary: Acoustic coding refers to remembering information based on how it sounds, while semantic coding involves storing information based on its meaning.

Evaluation of Baddeley's Study

A limitation of Baddeley's research was the use of artificial stimuli lacking personal meaning for participants. This may limit generalizability to real-world memory tasks, as people might use semantic coding even for STM when processing meaningful information.

Research on Memory Capacity

Memory capacity refers to how much information can be held at one time. While LTM is believed to have unlimited capacity, STM capacity has been extensively studied.

Digit Span Test (Jacobs, 1887)

Jacobs' procedure involved:

  1. Presenting participants with increasing numbers of digits
  2. Asking for immediate recall in the correct order
  3. Continuing until participants failed to recall all digits correctly

Findings showed a mean digit span of 9.3 items and a letter span of 7.3 items, supporting the concept of "7+-2" as the capacity of short-term memory.

Definition: Digit span is the number of digits a person can recall in the correct order immediately after presentation.

Miller's Chunking Theory (1956)

George Miller observed that many everyday practices involve sets of 7 items (e.g., 7 days in a week, 7 deadly sins). This led to the theory that STM "chunks" information into groups of about 7 items.

Example: The "Magic number 7 psychology" concept suggests that people can typically remember 7 (plus or minus 2) chunks of information in their short-term memory.

We thought you’d never ask...

What is the Knowunity AI companion?

Our AI Companion is a student-focused AI tool that offers more than just answers. Built on millions of Knowunity resources, it provides relevant information, personalised study plans, quizzes, and content directly in the chat, adapting to your individual learning journey.

Where can I download the Knowunity app?

You can download the app from Google Play Store and Apple App Store.

Is Knowunity really free of charge?

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PsychologyPsychology357 views·Updated Jun 3, 2026·5 pages

Baddeley's 1966 Study: STM Encoding and Memory Fun!

user profile picture
neena@neena_pzfp

The Working memory model and memory processes are explored through key studies examining coding, capacity, and duration of memory storage.

Key points:

  • Baddeley (1966 study) demonstrated that short-term memory uses acoustic encoding while long-term memory uses semantic encoding
  • Miller's magic...

1
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Sign up to see the content. It's free!

  • Access to all documents
  • Improve your grades
  • Join milions of students

Memory Capacity and Duration Research

Evaluation of Capacity Studies

The digit span studies have limitations:

  1. Use of artificial stimuli (meaningless digits and letters)
  2. Lack of validity in early research due to inadequate controls

However, consistent findings across multiple studies support the validity of the 7±2 capacity concept.

Research on Memory Duration

Memory duration refers to how long information is stored. STM typically holds information for 18-30 seconds, while LTM can store information indefinitely.

Peterson & Peterson Study (1959)

The Peterson and Peterson duration of STM experiment involved:

  • 24 undergraduate students
  • 8 tasks with consonant syllables and 3-digit numbers
  • Backward counting to prevent rehearsal
  • Recall attempts after 3, 6, 9, 12, 15, and 18 seconds

Findings suggested that STM has a short duration unless information is actively rehearsed.

Highlight: The Peterson & Peterson study demonstrated that without rehearsal, information in short-term memory decays rapidly, typically within 18-30 seconds.

Bahrick's Study on Long-Term Memory Duration (1975)

Bahrick's procedure:

  • 392 American participants aged 17-74
  • High school yearbook tests:
    1. Photo recognition test
    2. Free recall of classmates' names

Findings:

  • 15 years post-graduation: 90% accurate in photo recall, 60% in free recall
  • 48 years post-graduation: 70% accurate in photo recognition, 30% in free recall

Highlight: Bahrick's study suggests that the capacity of long-term memory is potentially unlimited, with some information persisting for decades.

Evaluation of Duration Studies

Limitations include:

  1. Use of artificial stimuli in Peterson & Peterson's study
  2. Potential lack of validity in early research due to inadequate controls

Example: The use of meaningless consonant syllables in Peterson & Peterson's study may not accurately reflect how people remember meaningful information in real-life situations.

These studies on coding, capacity, and duration provide valuable insights into human memory processes, despite their limitations. They form the foundation for our understanding of working memory models, semantic memory, and the distinctions between episodic and semantic memory.

2
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Sign up to see the content. It's free!

  • Access to all documents
  • Improve your grades
  • Join milions of students

Page 3: Memory Capacity Studies

The page details George Miller Psychology magic number 7 theory and related research on memory capacity.

Quote: "Miller observed everyday or significant practices and usually came in sets of 7"

Example: Seven days in a week and seven deadly sins demonstrate natural chunking of information

Highlight: The capacity of long-term memory appears unlimited, while STM capacity is more restricted

3
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Sign up to see the content. It's free!

  • Access to all documents
  • Improve your grades
  • Join milions of students

Page 4: Memory Duration Research

This section explores Peterson and Peterson duration of STM through detailed experimental procedures.

Definition: Duration refers to how long information remains stored in memory

Example: Participants had to remember consonant syllables while counting backward from three-digit numbers

The page also introduces Bahrick's study on long-term memory duration.

4
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Sign up to see the content. It's free!

  • Access to all documents
  • Improve your grades
  • Join milions of students

Page 5: Evaluation of Memory Research

The final page critically evaluates the methodology of memory studies, particularly focusing on their ecological validity.

Highlight: The use of artificial stimuli in both Peterson and Peterson studies limits their real-world application

Vocabulary: Ecological validity refers to how well research findings can be applied to real-life situations

5
of 5
# Coding, Capacity and Duration✓

Research on coding →

Once information gets into the memory system, it is stored in different formats.

▼

Sign up to see the content. It's free!

  • Access to all documents
  • Improve your grades
  • Join milions of students

Coding, Capacity and Duration in Memory

The Baddeley (1966 study) investigated how information is encoded in short-term memory (STM) and long-term memory (LTM). This research, along with studies on memory capacity and duration, provides crucial insights into human memory processes.

Baddeley's Experiment on Memory Coding

The Baddeley (1966 procedure) involved giving different word lists to four groups:

  1. Acoustically similar words (e.g. cat, can, cab)
  2. Acoustically dissimilar words (e.g. cat, few, pit)
  3. Semantically similar words (e.g. great, large, big)
  4. Semantically dissimilar words (e.g. small, big, medium)

Participants were asked to recall words immediately and after 20 minutes.

Baddeley (1966 findings) showed:

  • Immediate recall was worse for acoustically similar words, suggesting STM uses acoustic encoding
  • Delayed recall was worse for semantically similar words, indicating LTM uses semantic encoding

Highlight: The Baddeley experiment revealed that short-term memory relies on acoustic coding, while long-term memory utilizes semantic coding.

Vocabulary: Acoustic coding refers to remembering information based on how it sounds, while semantic coding involves storing information based on its meaning.

Evaluation of Baddeley's Study

A limitation of Baddeley's research was the use of artificial stimuli lacking personal meaning for participants. This may limit generalizability to real-world memory tasks, as people might use semantic coding even for STM when processing meaningful information.

Research on Memory Capacity

Memory capacity refers to how much information can be held at one time. While LTM is believed to have unlimited capacity, STM capacity has been extensively studied.

Digit Span Test (Jacobs, 1887)

Jacobs' procedure involved:

  1. Presenting participants with increasing numbers of digits
  2. Asking for immediate recall in the correct order
  3. Continuing until participants failed to recall all digits correctly

Findings showed a mean digit span of 9.3 items and a letter span of 7.3 items, supporting the concept of "7+-2" as the capacity of short-term memory.

Definition: Digit span is the number of digits a person can recall in the correct order immediately after presentation.

Miller's Chunking Theory (1956)

George Miller observed that many everyday practices involve sets of 7 items (e.g., 7 days in a week, 7 deadly sins). This led to the theory that STM "chunks" information into groups of about 7 items.

Example: The "Magic number 7 psychology" concept suggests that people can typically remember 7 (plus or minus 2) chunks of information in their short-term memory.

We thought you’d never ask...

What is the Knowunity AI companion?

Our AI Companion is a student-focused AI tool that offers more than just answers. Built on millions of Knowunity resources, it provides relevant information, personalised study plans, quizzes, and content directly in the chat, adapting to your individual learning journey.

Where can I download the Knowunity app?

You can download the app from Google Play Store and Apple App Store.

Is Knowunity really free of charge?

That's right! Enjoy free access to study content, connect with fellow students, and get instant help – all at your fingertips.

Most popular content: Short-term Memory (stm)

9
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Explore key concepts of memory, including the multi-store model, types of long-term memory, and the effects of interference on recall. This summary covers essential theories, studies, and techniques related to memory retention and retrieval, making it a valuable resource for psychology students preparing for exams.

124,255250
PsychologyPsychology

Memory Models & Interference

Explore key concepts in memory, including the multi-store model, types of memory (STM, LTM, explicit), and the effects of interference on recall. This summary covers essential theories such as proactive and retroactive interference, state-dependent and context-dependent memory, and the misinformation effect. Ideal for AQA A Level Psychology students seeking concise and accurate study material.

1258110
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Explore the Working Memory Model (WMM) developed by Baddeley and Hitch, focusing on its components: Central Executive, Phonological Loop, Visuospatial Sketchpad, and Episodic Buffer. This summary covers key concepts, strengths, and weaknesses of the model, supported by dual-task studies and critiques. Ideal for students studying memory models in psychology.

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121,72654
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Evaluating the Multi-Store Model

Explore key research studies that support and challenge the Multi-Store Model (MSM) of memory. This presentation covers case studies of HM, Clive Wearing, and patient KF, as well as experiments by Glanzer & Cunitz and Baddeley. Understand the implications of these findings on the distinctions between short-term memory (STM) and long-term memory (LTM), and the overall credibility of the MSM framework.

1256626
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Dive into the intricacies of the Working Memory Model (WMM), focusing on its components such as the phonological loop, visuo-spatial sketchpad, and central executive. This summary highlights key strengths, including case studies like Clive Wearing, and discusses the model's limitations in experimental application. Ideal for students studying cognitive psychology and memory theories.

1277316
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Explore key concepts in cognitive psychology related to memory, including the multi-store model, working memory, and the impact of interference. This comprehensive summary covers essential studies, such as HM and Baddeley, and evaluates their implications for understanding memory processes. Ideal for students seeking to grasp the complexities of memory encoding, storage, and retrieval.

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1212,939611
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Explore key theories and concepts in romantic relationships, including Social Exchange Theory, Equity Theory, and Duck's Phase Model. Understand factors affecting attraction such as self-disclosure, physical attractiveness, and the dynamics of virtual and parasocial relationships. This comprehensive summary is essential for AQA A Level Psychology students.

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CriminologyCriminology

Criminology Theories Overview

Explore key criminology theories and their implications on crime and deviance. This comprehensive summary covers biological, psychological, and sociological perspectives, including labelling theory, right realism, and the impact of social campaigns on policy development. Ideal for A-Level criminology students seeking to understand the complexities of criminal behaviour and the factors influencing crime prevention strategies.

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English LiteratureEnglish Literature

Romeo and Juliet: Key themes

Key Romeo and Juliet themes and analysed quotes

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